bayern design, in cooperation with the Neue Sammlung – The International Design Museum introduced the new partners of the Munich Creative Business Week (MCBW) 2016.
The 150 visitors were particularly interested in the upcoming cooperation with the Netherlands. The opening remarks by the Consulate General of the Kingdom of the Netherlands highlighted the strength and vision of the Dutch creative industry.
That is the 2016 theme for Germany’s biggest design event. Design builds bridges. Design has the potential to develop many small and big ideas and concepts to form a whole. The connection between design and business is key in turning economic and societal visions into realities. This is reflected by the four MCBW topics – industry 4.0, digital lifestyle, mobility and branding.
Event formats 2016
In addition to exhibitions, workshops, conferences, lectures and tours by design companies and businesses, it is possible to participate in the MCBW by offering guided tours, workshop visits, labs or other individual events. Moreover, you can get involved as a location partner by providing your space for creative exchange. The MCBW 2016’s Creative Spots – inspiring location such as creative offices, universities, galleries, stores or bars in Munich – make Munich’s creative potential visible throughout the entire city.
The bayern design team, headed by managing director Dr. Silke Claus, aims to continue the MCBW’s success of the previous years. As in pervious years the MCBW will be supported and promoted by the Bavarian Ministry of Economic Affairs and the City of Munich. We are looking forward to your active participation and many creative ideas!