PORT #4 – DIGITAL LIFESTYLE VERSUS RETAIL. AN EVENT SERIES BY KOCHAN & PARTNER WITHIN THE SCOPE OF THE MCBW

PORT4_WBPR_342x151pxPaper meets display. Lifestyle meets billing minute. Pop-up store meets shop-in-shop. What happens when digital lifestyle meets retail? At PORT #4, on 28th June 2016, a classic service provider will meet an archetype from production and industry. One of them is in the process of converting its entire company into a digital lifestyle provider – the other is discovering end consumers as a new target audience. Both are mixing up things in their respective fields and attracting attention with their passionate approaches … fertile ground for envy and intrigues? No, but all the more so for new perspectives and inspiration!

 

KEYNOTES

Christoph Vilanek, CEO Freenet Group »From telecommunication to lifestyle«
Florian Kohler, managing partner of Büttenpapierfabrik GMUND »Selling paper, one sheet at a time«

An evening in the creative industry: specialist from the areas of strategy, marketing, communication, design and sales will let you look over their shoulders and provide insight into their thoughts. They will reveal their secrete recipes for radical change and share their everyday experiences on the difficult road to new customers, they will challenge the status quo and inspire with ‘one more thing’ …

Get inspired, network and enjoy: this event cannot be described as a classic conference. The exclusive Creative Dinner with short lectures as well as panel and table discussions will stir up existing thinking patterns and open our eyes to more diverse solutions. Moreover, the event will provide new impulses for the everyday work of communication and marketing experts.

For those who feel like getting information and inspiration while also enjoying themselves and having conversations: for entrepreneurs, CEOs, marketing and advertising managers from medium-sized companies – and for anyone else who is interested in creative approaches towards cross medial communication forms and innovation thinking within new marketing processes.

The evening will build upon the success of the previous PORT events (#1 / #2 / #3) and is an event series within the broader context of Munich’s design week MCBW.

More about the presentations and speakers can be found here.

Date and location
Tuesday, 28th June 2016
6 p.m. until 10 p.m. (Aperitif from 5.30 p.m.)
Hall 27, KOCHAN & PARTNER
Hirschgartenallee 27, rear building.
80639 Munich

Creative dinner with presentations and discussions

Two keynotes (à 30 minutes)

Three lectures (à approx. 7 to 10 minutes)

Panel and table talks

Menu by Monique Laruelle and her team from  ROTIS’SERIE

 

Tickets

75 euro per person

55 euro for members of cooperation partners, such as bayern design, tgm or Xing groups

Dinner and wineaccompaniment included

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>